Prescriptive Fitness was founded with the concept that people can achieve anything in life as long as they have three things: passion, dedication, and commitment. It was that concept that evolved into our training philosophy that we could empower individuals with physical conditioning to believe so strongly in themselves that they could achieve any goal they put their mind to.
We saw unbelievably successful people flourish in so many aspects of their lives: business, family, friends….but something was missing. They had excelled at so much, except the ability to take control of their own physical well-being and take care of their health and fitness. They knew they needed to stay healthy to enjoy everything they had worked for, but how could they balance exercise with the rest of their busy lives? We saw athletes that were extremely talented, but needed that extra edge to get to the next level. We also saw athletes that lacked talent, and needed an extra edge to get them on the team and into the game. We saw women that had children and had gained weight, but they had no direction on how to lose the weight. We saw golfers that lacked muscular strength and endurance and were struggling with their game. And finally, we saw people that just plain and simple did not like to exercise, but needed and wanted a change in their lives!
We saw it all, and our company grew out of the need and necessity to help people reach their goals.
So in 1998, we put together a team of fitness specialists to guide and take people on a lifelong journey of health and fitness, and bring them to a higher, happier level of existence.